When the results were announced, and the BNP were squeezed to third place, losing every council seat, including that of their defacto London leader, London Assembly Member Richard Barnbrook, the media hysteria dried up. It seems that good news – Labour reconnecting with the community, is less newsworthy than bad news – potentially the first BNP council in the country.

While less newsworthy, it’s more important. Be in no doubt, it wasn’t that the BNP lost in Barking. It was that Labour won.

I stand back and look at the fight we have now and it’s much greater because all politicians are less trusted then they were 30 years ago, at the same time we live in a media world which sometimes acts like Chinese whispers and in turn distorts our message.

Yet, nationally as a party we’ve become lazy. We think that on the eve of an election we can buy billboards, post blogs, upload youtube clips, and the voters will come flocking. The slow, cumbersome and at times frustrating art of canvassing seems to be dying. And yet in Barking constituency, we did more than just canvass. We conversed. We built relationships; we knew the names of our voters, where they shopped, where they drank, and where their kids went to school.

By eve of poll, the contact rate in the ward where I was a candidate – fighting the local leader and London organiser of the BNP – had over an 80% contact rate. And that didn’t mean we’d had one conversation with 80% of our voters. It meant we’d had at least one conversation, and in most cases, several. And not just in the weeks or months leading up to the election, but the months and years, in my case four years. I’d delivered 1000s upon 1000s of letters, made 1000s of phone calls, and resolved 100s – of individual pieces of casework… While still a candidate.

It was hard work, but it was worth it. Yes, when Nick Griffin walked out of the count red faced and humiliated, but also several months on, when I can walk along my street in a cohesive, less aggressive community, where councillors are not playing on fear, but actually doing their job, making Barking and Dagenham a better place to live.

I want to take this message national. I want to see David Cameron and George Osborne walk out of Downing Street red-faced and humiliated. If that’s to happen, we as a Labour party need to start the hard work now. It’s a hell of an investment. But the rewards are endless.

If we want our local youth club, library, swimming pool, school playing field, primary care trust, social workers and many more to remain an integral part of our community, I passionately believe the best way to get out our message is face-to-face. We’ll increase our membership and rebuild the party from the community upwards. At the same time we will show we are once again listening and understanding the messages and concerns from our friends and neighbours. More importantly, we’ll be ready for the next election. 


Photo: Labour