It has been a pretty tough few years to be young in Britain and as I wrote in my previous column it is unlikely to get much better anytime soon. There is one policy area however which presents by far the biggest challenge – housing.

It has been hard to escape ludicrous housing stories this week. Whether it was Myleene Klass’ idiotic comments about £2 million garages in London or the report of two neighbours spending £500,000 arguing over ownership of a ditch, it seems they are everywhere.

Unfortunately, far less attention was paid to the publication of research by the Joseph Roundtree Foundation (besides, that is, on these pages on Mondayshowing that rents are expected to rise by 90 per cent – twice as fast as wages. The result will be that by 2040, people who rent will be twice as likely to be in poverty as homeowners.

It is a depressingly familiar tale. One of the defining features of this parliament for young people has been the emergence of ‘generation rent’. With the average house price now reaching almost seven times a person income, it is no surprise that home ownership levels have fallen for the first time since Census records began. More and more people under 40 are being priced out of the market and increasingly find themselves trapped in costly rented accommodation, with little prospect of saving enough for a deposit.

It is also worth remembering that this housing crisis won’t stay confined to housing for long. If we carry on like this soon it will be a pension’s crisis as well. For many older people downsizing in retirement is their one hope of having enough money to enjoy a decent standard of living throughout their later years. What all those 30-something’s who can’t get on to the property ladder are going to fund their retirement with is anyone’s guess.

The temptation when big policy problems like this hit the headlines is for campaigners to tell politician’s to ‘wake up to the reality’ or ‘understand the problem’. On housing for once politicians can’t be accused of being out of touch. All the leaders of the main parties will tell you the same thing – the solution is to build more affordable homes and this is what they plan to do.

Yet so often it does not turn out like that. Despite the promises, somewhere between the builders who claim they can not make a profit, the developers who blame the bureaucrats, the planners who blame the developers and not to mention the hordes of nimbys, the reality never seems to match the promises. The end result is that the current number of affordable houses actually being built is less than half of what’s needed.

But if you want evidence that the objections can be overcome when it comes to building in Britain, then you only need to travel five miles from parliament to the Emirates stadium. Seventy five per cent of residents objected to the building of Arsenal’s stadium. Yet thanks to support from the local council, the GLA and central government there it is. Where there’s a will, in the commercial world at least, it really does seem like there’s a way.

So why is it not the same for large scale residential building programs? Like many problems it’s not the solutions which are lacking. Merely the political will and the reassurance for politicians that if they do act, voters will be there to support them when the time comes. With only half of under-25s voting at the last election it is no surprise that most politicians assume that young people won’t be there for them at the ballot box.

So it is time to be honest with young people (and increasingly the not so young). They need to be told that voting is not something they should do out of some sense of civic duty alone. If there ever was a time when that was true it is not now. Not at time when public resources have moved beyond scarce. Right now people are voting to protect their interests and those who don’t vote shouldn’t expect their interests to be protected.

If generation rent want government to feel the overwhelming pressure to build more houses then they need to have the political muscle to make politicians act. That means being as vocal as the people who oppose every new development or argue that new houses are needed but just not around here. It’s time for generation rent to start moving from protest to action. The next election has to be different. This time they have to vote.

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Rich Durber is a former speechwriter for a shadow minister and writes a fortnightly column for Progress. He tweets @richdurber

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Photo: Derek Harper