Advertising Association events

Past events:

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Growing the economy: What strategies will help SMEs grow and export? With the Advertising Association
12.30-2pm, 28 April 2014
7th Floor North, Artillery House, 11-19 Artillery Row, London, SW1P 1RT

Toby Perkins MP Shadow minister for small business
Adrian Bailey MP Chair, business, innovation and skills select committee
Andy Duncan President, the Advertising Association
Victoria Groulef Parliamentary candidate for Reading West
Chair: Paddy Barwise Chair, Which?

The event addressed how advertising can help SMEs grow and export, and how a Labour government could help support these activities.

Increasingly, advertising and media services are targeting higher numbers of smaller clients. Whether through existing services, new technologies or exchanging media for equity, UK advertising is supporting young companies. This event was a key opportunity to discuss ways in which government could support advertising to help grow companies, and it encouraged the Labour party to think of the critical role that advertising and marketing plays in jobs and growth.

You can listen to a recording of the event:

A Storify of the social media from the event is available here.

 

NewLogoMaking the markets work for working people: How do we empower consumers and help business grow? With the Advertising Association
12.30-2pm, 6 May 2014
7th Floor North, Artillery House, 11-19 Artillery Row, London, SW1P 1RT

Stella Creasy MP Shadow minister for competition and consumer affairs
Gregg McClymont MP Shadow minister for pensions
Cilla Snowball CBE Chair, the Advertising Association
Chair: Dan Sabbagh Head of News, the Guardian

The event addressed the role that advertising plays in markets, and whether government intervention can empower consumers and make markets work better. It provided a key opportunity to discuss whether advertising does enough to protect customers, whether government regulation can make markets work better and whether more needs to be done to empower consumers.

As part of its policy review, the Labour party is looking at instances of perceived market failure, and outlining how government can regulate markets to better support consumers and business. In addition, it is looking at ways in which they can empower consumers to seek redress and choose better products and services. There have been examples of this in the energy market and the banking system.

You can listen to a recording of the event:

A Storify of the social media from the event is available here.