Labour’s detailed scrutiny of the Conservatives’ spending and tax commitments today strikes me as effective and important. However, over the months ahead, Labour should beware of opposition scrutiny and attack seeming to become the exclusive theme of its campaign, and ensure this is balanced by Labour’s own positive argument and agenda for Britain.
Sunder Katwala, general secretary of the Fabian Society

Close elections are won as much organisationally as by policies. Gordon must motivate Labour members to get out campaigning.
Luke Akehurst, Labour blogger and councillor

Gordon Brown could help reconnect Labour with aspirational voters by ensuring our manifesto includes a date by which we will have equalised state secondary school spending with that in the independent sector.
Stuart King, Labour PPC for Putney

Gordon Brown needs a clear, credible, and positive vision of where he plans to take Britain. Labour should be proud of its record but voters have banked the achievements. Challenging the Tories is an important part of the campaign but voters need to know what Brown thinks Britain will look like in 2014 if Labour win. That message, in my book, should be that we will be out of the recession and a greener, fairer, and safer society.
Will Straw, editor of Left Foot Forward

Brown needs to seize the initiviative on the economy and stress that it is about Labour help for the many versus Tory ideological cuts and taxbreaks for the few.
Rupa Huq, author and former Labour European Election Candidate

Gordon Brown needs desperately to remind the country that Labour is the party of unrelenting reform; that change is no empty soundbite, rather that it is a hard-earned Labour principle; and that we have a rare opportunity in this financial and democratic climate to finish the work of remaking our public services so they may serve those who really need them.
Alex Smith, editor of LabourList