Labour created the mayor of London more than a decade ago, but failed to deliver English devolution outside the capital. An excessive reliance on targets left Labour looking top-down and distant. The rejection of directly elected regional government in 2004 allowed critics to say that regional development agencies were unaccountable. Attempts at local devolution were too incremental and too technocratic. The Tories became the party of decentralisation, and the Liberal Democrats took control of a host of English cities, including Sheffield, Newcastle and Hull.

Mayors are a touchy subject for Labour. Most members and councillors prefer the existing system of indirectly elected city leaders. Ed Miliband won’t have a very good impression of mayors: in his Doncaster constituency the first one resigned in disgrace; the second has been placed on special measures.

One common objection to mayors is that they are mavericks rather than ‘proper’ politicians. Well, maverick personalities and proper politicians are not mutually exclusive. London has been run by two mavericks since 2000, and most people now agree the London mayoralty is a good idea.

Labour’s manifesto included a cautious nudge towards more mayors, with plans only for referendums on directly elected mayors in conurbations like Greater Manchester, Leeds and Birmingham. Miliband wrote the manifesto, and couldn’t be persuaded to go any further.

But the coalition now plans to create a new wave of directly elected mayors in the 12 largest English cities outside London. These mayors could be in place as soon as 2012.

Labour should go further and propose directly elected ‘metro mayors’ with real tax-and-spend powers. That means a mayor for Greater Manchester – not just Manchester city council – with control over business rates and transport, housing and skills funding.

The case for directly elected metro mayors is strong. They would attract much better candidates and higher turnouts than regular local elections – 45 per cent of Londoners voted in the 2008 mayoral election, much more than normal local elections. Armed with a direct personal mandate, they would directly engage millions of voters and provide strong leadership, accountability and strategic vision. And armed with real financial powers, they would be able to drive their city’s recovery locally.

City mayors are now a big opportunity for Labour. They could give Labour a number of high-profile wins outside of parliament, and help the party rebuild its local base.

The party should prioritise the next wave of mayors in the biggest metropolitan areas outside London – Greater Manchester, Merseyside, Leeds city-region and Greater Birmingham. And give them real financial powers, including direct control over housing, transport and skills funding, and the ability to raise revenues locally, including the whole of the business rate.

If mayors are good enough for London, why can’t Greater Manchester and Greater Birmingham have their own mayor too?

Photo: BarneyF