In 1995 I was working as an organiser for the Young Labour movement, helping to put Tony Blair as opposition leader in front of young audiences to engage with them on the importance of politics to their future lives.

I recall a gathering at a school in Wimbledon where Blair made a very polished presentation to hundreds of sixth formers who would eligible to vote for the first time at the next election on his vision for a Labour taking power in 1997. The young audience listened politely, but showed little in the way of engagement or excitement until it came to questions.

At this point the polished and confident new leader of the Labour party was suddenly faced with an avalanche of concerns on issues ranging from fox hunting to fur farming to animal testing and the need to stop whaling.

The subdued audience suddenly came alive and put the new Labour leader under real pressure to show he understood their concerns and was willing to address them if he became prime minister. Following the event it became clear to Blair and all involved that animal welfare and wildlife protection issues were of key importance to young voters and would need to be addressed as part of the Labour party election manifesto.

This resulted in the Labour party working closely with wildlife protection and animal welfare groups to develop a groundbreaking manifesto for animals with clear commitments for an incoming Labour government to shut down fur farms in the United Kingdom, to introduce legislation to end fox hunting and to bring an end to the testing of cosmetics on animals.

Seventeen years later as Ed Miliband looks towards the next general election, he would be wise to follow Blair’s path, by recognising that wildlife protection and animal welfare issues are of key importance to first-time voters and the wider electorate.

Despite David Cameron’s pledge to be the ‘greenest government ever’ the coalition has been disastrous for wildlife protection and animal welfare. From badgers, buzzards to beavers the government has aligned itself with farming, landowning shooting and fishing interests to put the future protection of our wildlife at risk.

This has resulted in huge public anger with hundreds of thousands of people signing petitions, debates in parliament, high court legal challenges and thousands of people protesting in the streets of our towns and cities.

In response Miliband should produce a wildlife protection manifesto for the 2015 election. Labour should back up its commitment to stop the badger cull with pledges to introduce a closed season for hares to stop them being shot during their breeding season. They should also introduce a complete ban on the use of snares together with a broader commitment to put more police resources into fighting wildlife crime on a UK and international basis.

On the international level, Labour should allocate some of the UK’s foreign aid budget to reduce human wildlife conflict in Africa to stop the huge surge in elephant and rhino poaching. They should also seek to work with the international community to stop all whaling by Japan and other nations and to provide greater protection for dolphins and porpoises to end the senseless slaughter of these animals in places such as the Faroe Islands and Taiji Cove in Japan.

By making these commitments the Labour party will strike a chord with millions of caring compassionate people who wish to see greater protection for wildlife. In some marginal seats this could even decide the outcome of the election. Animals have friends and those friends vote – Labour cannot afford to ignore this reality.

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Dominic Dyer is a spokesperson for Fox in Parliament. He is the chief executive of the Badger Trust and policy adviser for Care for the Wild International

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Photo: hehaden