Offering advice to the Conservative party is not normally what I do on a Saturday afternoon, and so I hope you will take my comments in the spirit they are offered: unyielding dedication to the destruction of the Tories’ bid to form the next government.
In my experience, there are five tests for an opposition party, Tory or Labour.
These are the tests the voters will apply to David Cameron, just as they applied them to Tony Blair, or to Margaret Thatcher, or to Clem Atlee.
The five tests the voters will apply are:
1. What are David Cameron’s motives, and do I approve of them?
2. Does he share my instincts?
3. What policies does he offer me, my friends and family?
4. Is he capable of showing leadership in a tight corner?
5. Can he ride the wave of the future, in uncertain times?
Motives, instincts, policies, leadership, and understanding the future.
This is the metric that David Cameron is being judged against, as we close in on the next election. Let’s assess them in turn:
First, motives.
It is clear that David Cameron wants to move into Downing Street, to meet the Princes and Presidents, to have his finger on the button.
But for what?
The Cameron/Hilton project of detoxification is built on a tough analysis of why the Conservative party lost its popular support after 1992, and failed to win since.
They recognised they were seen as the ‘nasty party’.
Tory modernisers published research after 2005 which showed that people thought Labour was ahead of the Tories on ‘takes care of everyone’, ‘stands for justice’, ‘stands up for everyone’, ‘has vision’, ‘creates opportunity’, ‘has new ideas’ and ‘represents people like me’.
It showed that most people thought the Conservatives stood mainly for the rich and business, were old-fashioned, extreme, having no new ideas, and not representing the majority.
The Tories’ money man Michael Ashcroft commissioned private polling, published as Smell the Coffee, which further detailed the toxicity of the Tories.
This process of self-flagellation both led to, and was accelerated by, David Cameron’s election as leader. So we began the detoxification: matching Labour’s spending plans, support for the NHS, husky rides, hug-a-hoodie, no more rows about Europe, and no place for John Redwood in the shadow cabinet.
But there’s a problem of authenticity here, isn’t there? How genuine is it for the man who wrote the 2005 general election manifesto to be so enthusiastic in throwing it on the fire?
How real does it seem for the man who stood by a Tory chancellor’s side to reject the record of his party in government?
No one can transform their political outlook so comprehensively and swiftly without a huge dose of cynicism. If you’re prepared to believe in anything, you end up believing in nothing.
And the greatest paradox about the Tories’ detoxification is this: that the more they try to look and sound different, the clearer it is that they haven’t changed at all: they want power because they think they deserve it, not because they want to use it to help other people.
So on the first test, Cameron has failed.
Second, his instincts.
A politician’s instincts are a product of their upbringing, their influences, their experiences in life. They are inseparable from their innate values, and this cannot be tutored, trained or counterfeited. Tony Blair believed in aspiration and opportunity. Margaret Thatcher believed in hard work and thrift. Clem Attlee believed in social justice and a fair deal.
So what are Cameron’s instincts?
His first instinct is to surround himself with people who share his background. When I point to the multiplicity of Old Etonians on Cameron’s front bench and private office, the knee-jerk is that I am sparking off a new battle in the Class War. It is a fact that 6.6 per cent of Tory MPs went to Eton, compared to 0.04 per cent of the population; and that 59 per cent of Tory MPs went to private schools compared to 7 per cent of the population; people must make their own judgements about that.
My point is this: it is unhealthy for an entire political party, which wants to become the government of this country, to be organisationally and politically dominated by people who went to the same school.
It would be the same if I appointed only special advisers or secretaries who went to Wardley Grammar School.
So Mr Cameron’s instincts are to stay in the comfort zone, to mix with people of the same background, to alienate people like David Davis who come from another side of the tracks.
I can’t really put it any better than this quotation about Cameron.
“He behaves as if he doesn’t believe in anything other than trying to construct what he believes to be the right public image. He’s a PR guy…he was a lobbyist and PR man for Carlton television for seven years, then he went into parliament… and that’s the only experience of life he’s had.’
And when Rupert Murdoch says it, you have to pay attention!
Third, policies.
Something that Cameron seemed to understand early on is that elections are won and lost on the centre ground of politics; it’s a reflection of our electoral map, and of the moderate nature of British politics. So you might expect a policy agenda which mirrors the heartbeat of middle England.
But instead you have three things:
A) Policy deferred, through the mechanism of policy reviews which can mask rows, buy off opponents, and create policy ‘aromas’ without specific pledges.
B) Policy confusion, such as the flip flops over grammar schools, or the monumental flip flop over spending plans.
C) Policies which are out-of-touch with hard-working families such as the scrapping of inheritance tax, which would help the most wealthy 6 per cent of families.
And what the dodges and the flip flops prove is that Cameron is not master of the policy agenda: he still has to deal with the Tory right-wing, and make concessions to keep them quiet.
We’ve heard a lot this week about the ‘do-nothing Tories’, but let’s be clear: the Tories’ do-nothing approach is not because they lack wit or imagination. Do-nothing is not the absence of policy: it is their policy. Faced with this recession, as in the past, they would ‘laissez-faire’: let it alone.
So test three – policy. Has Cameron constructed a policy programme to excite the imagination of the voters, and to escape the ideological handcuffs of his party’s past? No, he has failed this test too.
Fourth, leadership.
Now, this failure to fashion a policy agenda demonstrates a further failure: the failure of leadership. A strong leader stands up to his opponents. Cameron has not stood up to his own right-wing. He has deferred, not confronted internal conflicts on Europe, tax, spending or education selection. These are the death-watch beetles of the Tory Party, gnawing away at the beams and joists, which would inevitably burrow to the surface in government, just as they did for John Major.
But Cameron has not displayed Major’s confidence in tackling the right-wingers. Cameron lacks the political courage to do so, and in politics courage is all.
But most telling is his loyalty to George Osborne. Osborne is plainly a liability: he is out of his depth. And if you eavesdrop the conservations of huddles of Conservative MPs, you can overhear their disquiet with Osborne’s performance. Loyalty is an admirable attribute, but dependence is not. A leader has to be able to take tough decisions, and jettison a member of the team if they are letting the side, and the country, down. Lord knows, we’ve had plenty of experience of that in the Labour party!
Yet Cameron clings to Osborne like Linus to his blanket, and that makes him a flawed leader.
Fifthly and finally, the future.
Elections are not about lists of achievements; they are about the future. The party which can greet the dawn with optimism, which can ooze modernity, which can reflect the ambitions of the young is the party which will win.
I think the Conservatives confused having a youthful leader with having a youthful brand identity. In this recession, with the Democrats in the White House, and European leaders united in the desire to tame markets, regulate finances, and take strong action to protect homes, jobs and businesses, it doesn’t really matter whether you wear a tie or ride a bike.
It’s about whether you understand that in the future successful governments will be active governments: helping businesses to create jobs and wealth, helping communities to thrive, providing a platform for people’s ambitions, safeguarding the climate.
And a Conservative party, which has proved in spades this week that it would be an inactive government, is weighed down by the past. David Cameron reeks of yesterday, and so on the fifth test, Cameron fails.
So, on the five tests for an opposition party, Cameron has failed five out of five.
Can Labour pass these tests, in these most testing of times?
We can, and we will.
Simple way to find out go for an early election let me vote on whether I want new Labour, after forty odd years of voting Labour I can assure you I will not be voting Labour again, give us the chance to get rid of you and boy we will make no mistake.