FordeThought Articles

The voters are not stupid, writes Matt Forde Of all the glosses that some have tried to put on the absolute thrashing that Labour received, the worst one I’ve heard was a party member saying, ‘Well, Ed actually increased our vote share so he deserves great credit for...

Don’t be seduced by titillating titles, warns Matt Forde I’ve just had an email from Tim Farron. The subject line read: ‘Did you see what Nigel Farage said?’ Given the titillating nature of the title, what I read inside was very disappointing. Shock horror, Nigel...

This is no time for mankini politics, warns Matt Forde There’s a lot of rubbish written about Ed Miliband having an image problem. Of course he’s got one, but it’s not the fundamental problem. He won’t change his image and neither should he. I hope he doesn’t anyway,...

Matt Forde looks forward to the most boring election on record It’s election year! Yes! We are in a select group of people who are genuinely going to enjoy the next few months, unless you care about the outcome. We are about to get bombarded by posters, broadcasts,...